Cardi’s first headlining arena tour, and the album title wrote half the brief: lean all the way into the drama. I directed screen content across six acts, opening on ravens and smoke, tearing marble columns down mid-set, then flooding the canvas with Latin color. Every act got its own world, and Cardi stayed the center of each one.
Category:
Creative Direction
Client:
Cardi B
Agency:
Raw Cereal







